2011: Koppert Cress, Monster
Koppert Cress, under the inspiring leadership of Managing Director Rob Baan, is known for its excellent marketing of micro-vegetables. Marketing is the driving force of all business activities. The assortment is totally determined by the needs of its customers. The company constantly surprises them by introducing innovative products. The new company with the closed greenhouse reduces energy consumption by 80 percent. Its strong marketing team presents the micro-vegetables at hundreds of trade fairs, demonstrations and culinary events. Traders, their customers and end users get an opportunity to enjoy the products in a unique kitchen at the company in Monster. There, Koppert Cress creates demand for innovative micro-vegetables.